Here is an important message my mentor and the high-end industry consultant shared with several of us hypnotism and coaching trainers:

From Scott McFall, Mentor of the Mentors

Quick note to remind all of the folks out there marketing hypnosis services for weight loss, stop smoking etc.

Remember that a promise of speed or permanence will not only get you in trouble with regulatory agencies, it will also possibly get your Google Adwords account suspended or disabled, so be sure to remove that type of language and to correctly market on the web as well as in traditional media.